Digitial Marketing Analytics Specialist

Whether you’re just starting out or bringing years of experience, at Yettel we believe the right role isn’t just about responsibilities — it’s about growth, impact, and being part of something meaningful.

Take a look — this might be the opportunity you've been waiting for!

The impact you’ll make:
In this role, you’ll collaborate closely with marketing, e-commerce, development teams, and external agencies to ensure our digital touchpoints are measurable, optimized, and continuously improving. You’ll be the go-to person for Google Tag Manager and Analytics architecture, enabling data-driven decision-making and campaign success.

What you’ll do:

• Design and implement scalable tagging strategies for websites and mobile apps using GTM
• Own and manage the GA4 & GTM setup, ensuring accurate tracking across platforms and devices
• Monitor and maintain tag health—identify, troubleshoot, and resolve configuration issues
• Collaborate with developers to create custom tracking events using JavaScript
• Deliver actionable insights through standardized and ad hoc reports to digital and business stakeholders
• Partner with internal teams and agencies to align analytics strategy with campaign goals
• Continually improve data accuracy, structure, and scalability
• Contribute to optimization efforts by identifying trends and growth opportunities from data
  
  

To thrive in this role, you’ll need: 

• Hands-on experience with GA4 and GTM – You’ve worked directly in GA360/GA4 and GTM and know your way around custom events, tags, and triggers.
• Analytical mindset – You’re comfortable working with large datasets and uncovering patterns, insights, and opportunities for improvement.
• Detail-oriented – You spot inconsistencies in data and love fine-tuning processes until everything aligns perfectly.
• Strong communicator – You can translate complex technical concepts into clear business insights, in both written and verbal English.
• Team player with a proactive approach – You thrive in cross-functional teams, take initiative, and always look for ways to improve processes.
• Organized and solution-focused – You manage your time well, plan ahead, and love solving challenges with structure and creativity.
• Flexible and adaptable – You’re open to change, can shift priorities, and respond quickly to business needs.
• Excel proficiency – You’re comfortable using formulas and functions to manipulate and analyze data effectively.
• Certified in GA/GTM (nice to have) – Not required, but a strong bonus if you are officially certified.

What’s in It for you:

Financial & Time-Off Perks

• 25 days of paid leave (birthday included!)
• +4 bonus days if you use all your time off
• 1-month sabbatical every 5 years
• Annual bonus based on performance
• Food & gift vouchers every month
• Travel allowance

Mobile & Tech Goodies

• Unlimited mobile & internet
• Exclusive discounts on devices and accessories

Health & Wellbeing

• Premium health insurance
• Wellbeing support: in-house psychologist, sports at the office, expert talks
• Discounted Multisport or Coolfit cards

Growth & Learning

• Top online learning platform access
• Supportive team and manager
• Your ideas shape what we build

Purpose & Culture

• Do work that matters — we create real impact
• We're serious about sustainability and social responsibility

A Tip from Us:

• AI is great, but this part is all you! We encourage AI at work, but for your application, we’d love to hear your own thoughts, experiences, and motivation.
• You don’t need to tick every box! If this role excites you, go for it! We value potential over perfection.

Join Yettel now by sending us your up-to-date CV. 

Only shortlisted applicants will be contacted with information about next steps of our selection process.

Applicants are treated with strict confidentiality following the applicable personal data protection legislation.